Smart Productivity for Musicians is an online course about how to empower yourself to do what you love better, in a healthier and more sustainable manner that also produces results.
It’s a condensation of the most important things I have learned about personal productivity – a topic that has highly intrigued me for the past several years.
It’s written for a music maker, by a music maker.
So what is Smart Productivity for Musicians about, and how did it come to be?
It’s Not a Secret, Any More
I haven’t spoken about this in the public before. But my friends know that about six years back I was at a breaking point.
I was out of work and out of money. I was almost 30 years old and I didn’t feel like I had been making any real progress with my music career for years. Even though I had been trying my hardest.
I was stressed and fatigued. I was literally so tired I had to take 2 or 3 naps during the day.
To put it mildly, I wasn’t feeling it. But I was determined to not give up.
Deep inside I knew there must be better ways to do things. I began to wonder:
Why do some people meet their goals in life, while others don’t?
Surely good luck plays a role for some, but I wouldn’t settle for that. Luck doesn’t bring you lasting success. I wanted to find concrete methods and strategies that can get you on the winning path.
I began learning feverishly about productivity and success. It became my mission. Very soon I began to realize there are indeed better ways to do things. I started to see many of the mistakes I had been making all along.
From there on it has become a passion of mine to learn about these things. It’s an ongoing journey.
I’ve spent countless of hours studying great books. Some of them I’ve read two and even three times by now. I’ve taken several courses and had many great discussions with many interesting people. And all along I’ve experimented with different tactics and ideas in my daily life. It’s been trial and error. I kept doing what worked.
So have I seen things improving in my own life?
Let’s put it this way – in the past 4 years…
- …I’ve released music on many of the most highly acclaimed labels in the scene – including two albums on Exit Records and releases on Metalheadz and Renegade Hardware.
- …I’ve played prime time slots to packed crowds in some of the best clubs in the world.
- …I’ve been invited to collaborate with many people I highly respect.
- …Writing and blogging has become a second career for me.
- …I have become a guest lecturer at the Laurea University of Applied Sciences in Helsinki.
Life surely has been interesting recently. I am not saying these things to brag, but to make a point:
It’s NOT a coincidence.
The things I listed above would not have happened unless I had started thinking about smarter ways to carry out my work and daily life.
This kind of change doesn’t happen overnight and there is no magic bullet. But I’ve learned that there are simple methods which work when carried out properly.
Above all, I feel I’ve achieved a much better balance and an increasing feeling of purpose and direction in my life.
Eventually I began sharing my thoughts about these topics in my blog and other websites.
Smart Productivity for Musicians is the logical next step in this process. I wanted to create something larger than my blog writings in order to share with you properly what has worked for me.
This is my biggest writing project to date. A lot of time and effort has gone into it and I could not be happier to be finally announcing it to you!
What is the Course About?
Smart Productivity for Musicians approaches productivity as a holistic concept.
Because personal productivity is not only a measure of your output. It is not a collection of tips, tricks or hacks. It’s not about optimizing yourself to become an overachiever.
It is about something much, much more.
When thinking about personal productivity, we need to take into account all aspects of what it means to be a human.
We need to think about what drives and defines us. What do we really even want to achieve? And what are the things that affect and direct our daily lives?
True productivity is about actively creating balance, continuity and momentum. It’s a journey that never really ends.
That is what Smart Productivity for Musicians sets out to explore.
There’s one thing you should understand: SPM is not a method. It’s a resource.
It focuses on building your understanding about fundamental things like how habits are formed and how motivation works.
It gives you tools and perspective, but you have to make the calls on what you need to be working on. You are the expert of your own life.
The course consists of eight lessons, published one per week.
Each lesson will have it’s own discussion thread on the We Spin forums. I will be there to answer your questions and participate in further discussions.
Week 1: How to work with your habits
In this lesson we are going to look at what habits are and why they are so important for your progress. You will also learn about how habits are formed and how you can better shape them. This will help you get rid of old destructive habits and create new productive ones.
Week 2: Simplifying your life
You will learn about the importance of simplifying your life in order to make room for what is actually important and reduce stress-inducing factors in your life. Decluttering your life both mentally and physically is a foundational productivity skill.
Week 3: Effective planning of time and tasks
This lesson is about how to enable your brain to focus on doing what it does best: being creative. You will achieve this through setting goals and applying simple task and time management principles in order to free your brain for what it does best. I will introduce a simple task management system that works great for me.
Week 4: Dissolving your procrastination
We will look into some common reasons behind procrastination and solutions for overcoming them.
Week 5: Professional mindset
We will examine what it means to think like a professional. This includes establishing a productive way of approaching terms like inspiration, confidence, talent and perfectionism.
Week 6: Motivation
In this lesson we establish a basic understanding of how motivation works, based on scientific research. We will then look into ways that you can put this knowledge into practice in order to feel more motivated in your daily grind.
Week 7: Improving your focus
We set out to create better conditions for you to focus properly. We will look at decision fatigue and the importance of solitude, as well as several practical tips on creating circumstances that help you focus better.
Week 8: Health and performance
Finally we will look into how nutrition, sleeping and exercise affect your productivity. We will examine things that you can do to improve these vital parts of your life in order to enjoy life more and conduct your work better.
What is WeSpin?
WeSpin is a growth training platform and a community for musicians, bands and producers.
Smart Productivity for Musicians is published on WeSpin. But WeSpin also has tons of other great content. A lot of it has to do with things like marketing yourself as an artist, building your fanbase and how to effectively use social media and other tools to advance your career.
By signing up for Smart Productivity for Musicians, you will also gain access to everything else that WeSpin has to offer.
Here’s the thing:
Your music has to be great, but sitting and waiting until someone discovers your brilliance is not a viable plan. Your music won’t sell itself.
You need to put hard work into your career, and you need to be a part of a community of like-minded musicians and professionals to inspire you and keep you on track.
This is what WeSpin has set out to help you with.
I’ve been a member of WeSpin for a couple of years now, and it has completely opened my eyes to the world of music marketing. During this time I’ve also become friends with the platform’s founder Andrew Apanov.
Andrew is an expert when it comes to music marketing, social media, music business models and career development for musicians. He knows what he’s talking about and puts in massive amount of work to always bring WeSpin members great content and benefits.
The one thing I probably like the most about WeSpin is that the information they put out is always very current.
The world moves extremely fast these days. Those who have the latest information on what works will have the advantage over the rest.
WeSpin makes it easy for you to stay ahead of the curve.
I couldn’t be happier working with WeSpin to publish this course. Anyone signing up for the Smart Productivity course will get a massive extra boost from the rest of the WeSpin content. It all comes back to what I said before: productivity is a holistic concept.
How Does It Work?
WeSpin is a monthly subscription service.
You will get the first 10 days for free. Try it out. You’ll get to browse all of the existing content for free.
If you decide to stay after the 10-day free trial has passed, you will be billed $15 each month for the membership.
You may cancel your subscription anytime if you wish. There are no strings attached and no hidden fees.
Once you are signed up:
- You will have access to all the content within the WeSpin platform, including a large database of video lessons.
- You will receive emails when new content goes up – including the Smart Productivity for Musicians course lessons.
- You will also have access to the WeSpin community forums. Andrew Apanov and myself will be there to discuss the course and answer any questions along the way.
- You will be able to access all of the content for as long as you remain a member. It’s not going away.
If you have any questions, just email me at email@example.com. I’ll be happy to help.
See You On the Other Side
I am really excited about this launch. I am positive that this course combined with the rest of the great content on WeSpin will give you all the resources you need to move things forward with your musical career.
Of course it’s all for nothing unless you take action. We will do our best to inspire you to do that.
Welcome aboard – I’m looking forward to seeing you on the WeSpin forums!
Finally, I would like to thank everyone who helped me put this course together by going through the material and giving me feedback and ideas. Especially my friends Andrew Apanov, Juha Riipinen and Ilkka Kurkela. Thank you!